Centennial Parklands Foundation
Centennial Parklands Foundation being a charitable organisation, requested a Flash banner that would engage and evoke the heart strings of site users. Banner imagery chosen would maximise user awareness on the importance of preserving the historic parklands whilst encouraging new partners and additional support. Clear simplistic text messages were the result, with the use of deliberate contrasting kelly and native greens, and white against a dark text canvas. The incorporation of "call to action" buttons with messages were the perfect accompaniment.
